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A wide variety of topics allow readers to stay informed. Some articles are insightful. Others provoke thought. For most surface enthusiasts, flooring can be an intriguing topic and a fascinating subject with a certain amount of depth. 

 

 

The manufacturing processes, distribution networks and delivery methods are likely to captivate the attention of both suppliers and consumers alike. The article previews provide casual readers with an overview of the article. The Read More link redirects our more curious readers to the full article. Staying informed just got a bit easier.

Notice the tectonic shift towards electric tech?
Posted on: 09-08-2017 by FlooringMedia1

  Remember when fossil fuel was the only source of fuel that powered cars, trucks, UTV's, trains and equipment? This was before the recent momentum in electric tech. While diesel fuel, natural gas, methanol and refined oil still remain viable fuel sources, a tectonic shift in the chang...
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Knowledge ›› Tech Personnel
 
Nora's comfortable surfaces for surgical staff
Posted on: 08-29-2017 by Elizabeth1

  Nora Rubber Flooring Systems is helping hospitals ensure surgical teams and nursing staff with an ergonomic working environment.     Healthcare facilities are high-stress environments. The staff are on their feet for extended hours every day throughout the workweek. Exten...
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News ›› Flooring Consumer – Industrial
 
TLS Handshake
Posted on: 08-24-2017 by FlooringMedia1

    The Transport Layer Security (TLS) Handshake Protocol is responsible for the authentication and key exchange necessary to establish or resume secure sessions. When establishing a secure session, the Handshake Protocol manages the following:   1.) Cipher suite negotia...
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Knowledge ›› Tech Personnel
 
Look for the milk bottle on the roof of LaRocco Flooring Coverings
Posted on: 07-31-2017 by Elizabeth1

  John and Suzie LaRocco's flooring business, LaRocco Floor Coverings was formed in 1976. This was same year that The United States of America was celebrating its bicentential. One of LaRocco Floor Coverings two locations at 1615 Franklin Street in Michigan City is difficult to overlook. L...
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Knowledge ›› Flooring Consumer – Residential
 
Pet friendly flooring
Posted on: 07-29-2017 by FlooringMedia1

  Are you searching for flooring? Do you have pets? Not a problem. Really!   There is no longer a need to let your furry friends unnecessarily, influence your buying decisions. Premium flooring materials today are not what they were years ago. A new generation of advanced floori...
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Knowledge ›› Flooring Consumer – Residential
 
QY Research report: State of flooring industry
Posted on: 07-25-2017 by Elizabeth1

    Some of us rely on key pieces of data to make strategic marketing decisions.   This report offers the latest data covering the state of this niche marketplace including global market forecasts useful for analysts, industry executives, consultants, sales managers, product m...
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News ›› Marketing Personnel
 
An enviable Nob Hill property is on the market
Posted on: 07-22-2017 by Elizabeth1

  Nob Hill! Recognize the name? It is an upscale San Francisco, California neighborhood centered on the intersection of California Street and Powell Street. One of San Francisco's 44 hills and one of its original seven hills, prior to the 1850s, Nob Hill was once called California Hill. ...
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News ›› Flooring Consumer – Residential
 
Is your garage floor deteriorating?
Posted on: 07-12-2017 by FlooringMedia1

  Settled soil and added moisture stress a concrete slab and can cause cracks   Poor installation is likely one of the reasons that concete garage floors crack. How does this happen? Some homebuilders fail to compact the soil in the garage area prior to pouring the floor. Builders ...
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Knowledge ›› Flooring Consumer – Residential
 
Ideal for a popular grey exterior color scheme
Posted on: 07-08-2017 by FlooringMedia1

  Introducing Duradek's Ultra Arctic Quartz and reintroducing 'QUARTZ' as a brand new line of their Ultra vinyl membranes. Arctic is a strking, dynamic texture of multi-tonal off-white and greys; for a unique, inspiring new option likely to fill market demands for the popular grey ex...
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News ›› Designer
 
Consumer reports about flooring with the help of Mintel's 2016 report on residential flooring
Posted on: 06-30-2017 by FlooringMedia1

  Results are in: According to market-research firm Mintel’s 2016 report on residential flooring, hardwood flooring appears to be America’s hard-surface flooring of choice, which has outsold vinyl, porcelain tile and other flooring.     Hardwood flooring is n...
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News ›› Flooring Consumer – Residential
 
HFS is considered one of the most trusted hardwood flooring retailers in Southern Ontario
Posted on: 06-23-2017 by FlooringMedia1

    One of Southern Ontario’s most trusted, hardwood flooring retailers has recently launched a website for those in the market for hardwood flooring, which is a one-stop-shop for those shopping online for this type of flooring.   “With the HFSPremium website, ...
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News ›› Flooring Consumer – Residential
 
FM Approval for an ignitable liquid drainage floor technology
Posted on: 06-21-2017 by Elizabeth1

  Houston-based Safespill Systems received the first-ever FM Approval for its Ignitable Liquid Drainage Floor Technology following a rigorous testing period. Safespill Systems offers a unique, innovative flooring solution for the containment and removal of environmentally hazardous an...
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Knowledge ›› Flooring Consumer – Industrial
 
Amazon announces aquisition of Whole Foods for $13.7 Billion
Posted on: 06-16-2017 by Elizabeth1

  Amazon announced on Friday June 16, 2017 that it has agreed to acquire the upscale grocery chain Whole Foods for $13.7 billion (US). Some consider the above aquisition an ambitious push into the lucrative grocery business, which is a profitable industry accounting for ~$700 to $800 bill...
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News ›› Flooring Consumer – Residential
 
Connection NOT secure
Posted on: 05-30-2017 by FlooringMedia1

  In the real world, firefighters snuff out fires, which may jeopardize our safety. Some blazes can be extinguised with water. Others require special attention.     The following SEGUE requires a turn signal.       In the digital world, technicians assist...
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Knowledge ›› Tech Personnel
 
Crash course in how to read GPS Coordinates
Posted on: 05-27-2017 by FlooringMedia1

  First Things First:   Learning to read GPS coordinates with profiency requires an understanding of geographical lines of latitude and longitude. Knowing this is a necessity.   QUESTIONS   How is it possible?   GPS is a reality thanks to a network of 24...
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Knowledge ›› Tech Personnel
 
Deca Design Flooring in Cheltenham
Posted on: 05-09-2017 by Elizabeth1

  33 Prestbury Road, Cheltenham Gloucestershire, GL52 2PP (01242) 257857 Email Website   In the market for a floor? Consider Cheltenham-based Deca Design Flooring. This supplier believes that the ideal home without a stunning surface is simply incomplete. This supplie...
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Knowledge ›› Flooring Consumer – Residential
 
Lesson in listening to your wife
Posted on: 05-09-2017 by Elizabeth1

  Husbands. If she says don't walk on the floor until it dries, listen to your wife!     Otherwise, accidently slipping on the wet floor may the least of your worries.         Floor Covering Media is a social media network.    ...
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Knowledge ›› Flooring Consumer – Residential
 
Look-alike products that cost less and may even be better
Posted on: 04-24-2017 by Elizabeth1

  When considering new projects for your home this year, there are ways to shave costs without sacrificing great design. Looking for ways to cut your budget? Why not consider look-alikes that cost less and may even be better.     Using Porcelain Instead of Marble Marble ...
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Knowledge ›› Flooring Consumer – Residential
 
Why is Spectrum considered the brand of choice for healthcare providers?
Posted on: 04-18-2017 by Elizabeth1

  Spectrum Floors offers rubber flooring solutions for healthcare providers. This durable, comfortable and hygienic surface does not require high maintenance and has a low lifecycle cost, which likely makes it the ideal surface for hospitals, research laboratories and allied health prac...
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Knowledge ›› Architect
 
Useful consumer buying guide for timber floors
Posted on: 03-21-2017 by FlooringMedia1

  Timber Flooring     Homeowners and business owners, shopping for timber flooring in Australia are likely to find this flooring guide a useful resource. For a competitive price quote, contact a few suppliers prior to deciding where to take your business:   &n...
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Comments(0) | Views (2097)
Knowledge ›› Flooring Consumer – Residential
 
Social Security Building in Roanoke Virginia
Posted on: 02-27-2017 by FlooringMedia1

  Those who have visted the Social Security Administration Building on Jefferson Street in Roanoke Virginia are likely to have noticed the surface of the lobby: bluestone granite flooring.     The flooring in the lobby is impressive though just the surface of what this ...
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Comments(0) | Views (734)
Knowledge ›› Flooring Consumer – Industrial
 
Ecore is the commercial flooring nurses prefer
Posted on: 02-22-2017 by Elizabeth1

Mark Huxta recently wrote an informative article about flooring for healthcare. The focus of the article is about hospitals and facilities, expected to provide a safe and healthy environment for patients and a positive working experience for the staff who cares for them. Mr. Huxta makes an imp...
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Comments(0) | Views (890)
News ›› Flooring Consumer – Industrial
 
Two hundred times stronger than steel though six times lighter and an ideal thermal conductor
Posted on: 02-13-2017 by FlooringMedia1

  A few years ago, David Larousserie of The Guardian wrote an article about how scientific interest is rolling in for this miracle material more solid than steel and a better conductor than copper. He said that the pricelessness of this molecule is not measured in cost (few hundred per ki...
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News ›› Component Manufacturer
 
Kitchen cleaning tips from Martha Stewart
Posted on: 02-11-2017 by Elizabeth1

  Did you know that "the kitchen is the hardest-working room in your house?" That is what Martha Stewart says who suggests "deep-cleaning the toughest areas" after reading Toni Hammersley's The Complete Book of Clean, published by Weldon Owen (book available April 11, 20...
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Comments(0) | Views (1917)
Knowledge ›› Flooring Consumer – Residential
 
Why is the flooring at Mecca cool to the touch?
Posted on: 02-03-2017 by Elizabeth1

    Have you performed the Umrah? Have you attended the Hajj pilgrimages at Mecca. You might have noticed that there is a coolness to the ground surface. Yet, the temperatures in Saudi Arabia are searing especially during summer!   Some suspect that the coolness of the floor at...
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Comments(0) | Views (1178)
Knowledge ›› Flooring Consumer – Industrial
 

 

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Most media planners aren't unlikely to consider Floor Covering Media for the schedule particularly with flooring clients. It is a natural fit or would seem so. 

 

 

During the course of the media plan, it isn't incredibly uncommon for the media planners to request specific pages. The Flooring Briefs page is one of the most commonly requested pages.

 

 

It's appealing to seasoned media planners. It's not a challenge to present even as an experiment to the client. There are a diversity of headlines over time each of which appeals to a broad range of interests within this niche industry. It is also affordably priced not to break the bank.

 

 



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